beauty, fashion & lifestyle content
Beauty & Fashion for Women 50+
As a writer for The List, I wrote longer entertainment and lifestyle features. These pieces involved heavy research and the ability to craft entertaining reads from my research.
Wine & technology
This piece explores the intersection of wine and technology. Apps, website and even blockchain all come together to help create a better glass of wine.
This article for Daily Paws pertains to a somewhat gross (but very necessary) topic for pet owners. I interviewed credible sources to come up with this helpful article on removing pet stains.
As a contributing writer for Cattitude Daily, my content focuses on all things cat-related, from behavior to biology and everything in between.
Airfarewatchdog commissioned a story about my flight experience during COVID-19. I compiled notes during my trip and wrote this piece to help others understand the new experience of traveling during a pandemic.
Content for Businesses & Nonprofits
LinkedIn About Section
A newly retired business professional asked for revisions to his LinkedIn profile. Using highlights supplied by the client, I crafted a professional bio that showcased his expertise.
Email newsletters need to be sent consistently and contain content the audience finds useful. I created humorous, irreverent email content that was on-brand for this podcast host. (Follow Up Sequence: 55.6% open rate and 5.6% click rate)
A nonprofit organization needed some help crafting a heartfelt letter to thank their donors. I rewrote their original template by pulling in their brand messaging and adding the warmer tone of voice they wanted.
Podcast show notes
Podcasts need extensive written content for each episode. The show notes need to draw in potential listeners with an enticing episode summary and an effective call to action, which is how I structured the show notes for this podcast.
Narrative, Nonfiction & Thought Leadership Content
With this article, I outlined some common introvert quirks that seem rude. The style of this piece blends a bit of creative nonfiction with some personal narratives that make it more relatable to the audience.
Wayne Moran is a talented photographer and influencer with many stories to tell. His photos are breathtaking and he wanted several narrative style blog posts to showcase his work from trips around the world.