Beauty & Fashion content
Prime Women is an online publication for women over 50. As a contributing writer, I create relevant content to review beauty products and cover fashion and style trends.
As a features writer for The List, I wrote entertainment and lifestyle feature pieces.
I worked with the editor at Digital Privacy News to craft an article highlighting the privacy concerns with voice recognition technology. I pitched the idea, researched relevant information and interviewed several sources to create an article with DPN’s preferred tone of voice.
With this article, I outlined some common introvert quirks that seem rude. The style of this piece blends a bit of creative nonfiction with some personal narratives that make it more relatable to the audience.
Wayne Moran is a talented photographer and influencer with many stories to tell. His photos are breathtaking and he wanted several narrative style blog posts to showcase work from his trips around the world.
A former yoga instructor needed some help creating thoughtful blog posts that showed the depth of her knowledge and experience. I created a series of thought leadership content for her yoga studio.
Podcast show notes
Podcasts need extensive written content for each episode. The show notes need to draw in potential listeners with an enticing episode summary and an effective call to action, which is how I structured the show notes for this podcast.
Email newsletters need to be sent consistently and contain content the audience finds useful. I created humorous, irreverent email content that was on-brand for this podcast host. (Follow Up Sequence: 55.6% open rate and 5.6% click rate)