My Work
Check out some of the work I’ve created for a variety of brands.
Narrative Content
Wayne Moran is a talented photographer and influencer with many stories to tell. His photos are breathtaking and he wanted several narrative style blog posts to showcase work from his trips around the world.
Thought Leadership
A former yoga instructor needed some help creating thoughtful blog posts that showed the depth of her knowledge and experience. I created a series of thought leadership content for her yoga studio.
Bio
Jeanne Ashburn needed a bio written to tastefully highlight her expertise and accomplishments while staying compliant with strict regulations in the financial services industry.
Podcast show notes
Podcasts need extensive written content for each episode. The show notes need to draw in potential listeners with an enticing episode summary and an effective call to action, which is how I structured the show notes for this podcast.
Email Marketing
Email newsletters need to be sent consistently and contain content the audience finds useful. I created humorous, irreverent email content that was on-brand for this podcast host. (Follow Up Sequence: 55.6% open rate and 5.6% click rate)
About Page
I created this About page for a hobby podcaster to explain the background story with plenty of humor and sass to match the branding.
Journalism/reporting
I worked with the editor at Digital Privacy News to craft an article highlighting the privacy concerns with voice recognition technology. I pitched the idea, researched relevant information and interviewed several sources to create an article with DPN’s preferred tone of voice.
Creative Nonfiction
With this article, I outlined some common introvert quirks that seem rude. The style of this piece blends a bit of creative nonfiction with some personal narratives that make it more relatable to the audience.